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Technology Commercialization
 We specialize
in the commercialization of technology through its sale,
license and/or transfer; improving our client's internal
technology related business development efforts and
structuring technology for maximum valuation and
acquisition. We provide the deliverables and services
required to achieve your business goal. Our client base
ranges from the garage inventor to multi-billion dollar
corporations and includes universities, law firms and
not-for-profits. As every client's needs are unique, our
services and solutions are tailored to each situation.
Services are offered worldwide.
Tallinn Group's Technology Commercialization
service recognizes that every technology and its market
position are dynamic and a function of time. Thus, our
solutions are tailored to optimize real-time market
variables factored with our client's desired goal - sale,
license or transfer - and incorporating the level of
development of the technology.
When engaged by a client for
commercialization of their technology, they receive our
dedicated support. Our commercialization services are
offered on a "turn key" basis. Our preferred relationship is
to take on full responsibility for all activities leading to
contract negotiations at which time we will either negotiate
on behalf of our client or function as their advisor. We
believe our commitment of resources builds the momentum
necessary for a compelling delivery of results in a timely
fashion that exceed out client's expectations.
Every inquiry is handled personally and with the utmost
Confidentiality. We encourage you to call for a free initial
consultation. Confidentiality Agreements are available on
request for secure and protected discussions.
Our new US number is 540-907-4860. Our new UK number is 44
020 8144 5151.
Technology
commercialization services offered include:
▪ License, sale
or transfer of the core technology and any associated
patents
▪ License, sale or transfer of
an early stage partially developed technology
▪ License, sale or transfer of a
fully developed technology
▪ License, sale or transfer of a
previously marketed technology into new markets
▪ Spin out or sale of a
technology business unit
▪ Spin out of a technology into
a new independent business
▪ Identification and sourcing of
industrial partners with/without a licensing or acquisition
option
▪ Government agency development
collaboration with/without funding support
Technology areas we have recently supported include:
Polymer Chemistry | Aerospace | Paint & Coatings |
Pharmaceuticals | Solar Energy
Consumer Electronics | Terahertz Electronics | Nuclear
Remediation
Nanotechnology |
Defense & Homeland Security | Military | Automotive
The skills and resources required to
commercialize a technology will vary. Our commercialization
activities draw upon our decades of experience. Core
commercialization support will include elements of:
Market Analysis
We perform a thorough market analysis to baseline the state
of the market as well as any technologies poised for market
entry. What is the current market and its forecast? Is it in
decline? Growth? Stagnant? What is the market receptivity to
a new entry? Is our client the dominate player? If so, how
best to maintain their lead? If not, how best to move them
up the competitor ladder or get their technology into the
organization that will carry it the furthest.
Competitor Analysis
An analysis is performed on the competing technologies and
the companies behind them. What is the state of the
competition? How does our client's technology compare to
that of the competition? Are other technologies viewed as
"evolutionary", "revolutionary", "disruptive"? How does our
client's technology compare?
Intellectual Property
Is the technology protected? How defensible are any existing
patents? We review the level of intellectual property
protection and make recommendations accordingly. What is the
level of development? Multiple factors in this category will
influence the market receptivity and value of a technology.
Tactical Plan
A focused tactical plan is developed by distilling the sum
of technology, market and competitor analysis. This roadmap
will drive the actions required for commercialization.
Technology Positioning
Commercialization may require unique and "outside-the-box"
approaches for positioning and enhancing the valuation of a
technology. For example, beyond straightforward licensing or
sale, a more attractive deal might be accomplished placing a
technology into a startup company formed for this purpose,
securing an initial investment and generating publicity to
drive interest. During 2004 we managed such an approach
regarding a specific technology which, within 6 months, went
from a minimal book value into a startup with a stock value
of $10 million.
Valuation
Independent third-party valuation of the technology. We
obtain a valuation when there is any question regarding the
basis of a client's in-house valuation or when it is
politically advantageous for negotiations.
Contract Negotiations
When a client lacks in-house resources for management of
contract negotiations, we manage this activity on their
behalf. When a client desires to manage their own
negotiations, we will, on request, provide negotiation
support at the table or behind the scene. Negotiation
support can allow for alternate avenues of communication
(the back channel) allowing each party to validate a
position without formally introducing it into the
negotiations. We have found this approach valuable for
overcoming bottlenecks and misunderstandings.
Additionally, we may utilize any or all of the other
services offered by Tallinn Group, e.g. business plan
development or intellectual property support, as part of our
commercialization support.
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Featured Technologies
Specialized Services Offered
Technology Commercialization
(Licensing, Sale or Transfer)
Business Plan Support
Business Development Support
(Marketing & Sales)
Strategic Planning and Tactical
Implementation Plans
Intellectual Property
(Patents, Trademarks, Trade Secrets)
Strategic Partners, Joint Ventures,
Teaming Relationships
Technology Assessment |